This past month I filmed an all new TV commercial for MDwise Markeplace
Healthcare in Indiana. This one we stuck to doing only card magic, and for good reason. Making a commercial is hard enough, and to add magic to almost every moment is a very difficult undertaking. However, the marketing and production team did a fantastic job learning how to use magic on video.
On top of making the magic look good on camera, it is also important to make sure that the client’s message doesn’t get obscured by the magic and sleight of hand depicted on screen. Creating custom presentations
for any company takes finesse, and is usually worth all the effort for an on-screen project or for a live event.
Once again another fun project done, and looking forward to the future. I hope you enjoyed the commercial, and feel free to share with friends and colleagues who might like magic or need healthcare coverage.